Featured Articles

How cleaning your gutters can save your wood floors

How cleaning your gutters can save your wood floors

November 9, 2018

You may not think that the gutters on the outside of your home can have an affect on your wood floors, but the two are… Read more

Business as missions: Giving back to our customers

Business as Missions: Giving Back To Our Customers

November 6, 2018

When we first started our charity golf tournament, the idea originated from the suggestion of several customers. Tulsa manager Rod Ratliff regularly played golf with… Read more

Wood floors allergies

Got allergies or asthma? Wood floors can help!

November 2, 2018

You know the symptoms: red, scratchy eyes. Sneezing, coughing, rashes, and worse. For those suffering from allergies or asthma, the stress of always trying to… Read more

Wood Floor Cleaning Guide: What to use, what to avoid, and how to clean your wood floor

Wood Floor Cleaning Guide: What to use, what to avoid, and how to clean your wood floor

October 19, 2018

Wood floors should last a lifetime with proper care, but many homeowners are confused when it comes to cleaning their floors. Which products should I… Read more

What Does Business as Mission Mean?

What Does Business As Mission Mean?

October 17, 2018

You may have heard us talk about our philosophy of “business as mission.” But what does this really mean? Changing the why and the way… Read more

Why wood floors are the best for kids and pets

Why wood floors are best for kids and pets

October 5, 2018

Kids and pets can be dangerous – for your floors, that is. The combination of small humans and animals running around, playing, drooling, and doing… Read more

Expect Price Increases Due To Tariffs

Expect Price Increases Due to Tariffs

September 21, 2018

As many of you know, the United States government has imposed 10% tariffs on products produced in and imported from China. Many of the prefinished… Read more

3 ways to protect your wood floor

Wood Floor Scratches: 3 Ways to Protect Your Wood Floors

September 7, 2018

The first scratch is always the worst. Whether your car, your shiny iPhone, or your new hardwood floors, a scratch or gouge can make you… Read more

Building an outdoor counseling space for children

Business as Missions: Building an outdoor counseling space for children

September 4, 2018

We believe that one of the best ways we can use our skills and resources as a company is not only to serve our customers,… Read more

Five things you should do for every wood floor installation

August 23, 2018

You’ve heard it said: “follow the manufacturer’s instructions” when doing a wood floor installation. It is tempting to rely only on past experience when doing… Read more

Simple DIY Wood Projects

Simple DIY Wood Projects For An Afternoon

July 26, 2018

Have some extra wood around or want to check out our 8 for $8 Lake Tahoe board sale? I’m all about simple DIY wood projects, especially… Read more

Still Creek Ranch Project

Still Creek Ranch Project

July 6, 2018

We often get questions about how The Master’s Craft is different, and one of the first things we say is that we aim to do… Read more

Denver skyline stain wall

Our New Place In Denver

June 22, 2018

A few months in the making, our Rio Grande grand opening was a big success. “There was a much bigger turnout than I expected. The… Read more

new system

We are launching a new system on May 1

April 17, 2018

On Tuesday, May 1 we will be launching a new software system. Our goal is to increase customer service, provide greater functionality, and become more… Read more

Important Notice for Cash Account Customers

Important Notice for our Cash Account Customers

April 16, 2018

We are upgrading our software systems on Tuesday, May 1, 2018 to provide greater functionality and better customer service. Read more about our software update… Read more

How to repair a gouge on a hardwood floor

How To Fix A Deep Gouge in Wire-Brushed Wood Flooring

March 14, 2018

A deep gouge in a wire brushed floor may seem like a nightmare to fix, and a good candidate for a full board replacement. If… Read more

How to fix an open knot on hardwood floor

How To Fix An Open Knot In Wood Flooring

March 7, 2018

An open or broken knot hole may not be all that serious of a problem, but it can cause great concern in a homeowner. They… Read more

What causes squeaky floors

What causes squeaky floors?

March 5, 2018

Squeaking floors are frustrating! Unless you are the parent of a teenager, a squeaking hardwood floor is a nuisance. Once a floor starts to voice… Read more

scratched wood floor

How To Fix Scratched Wood Flooring With Wax

March 2, 2018

Fixing scratched wood flooring doesn’t always require a complete resand and refinish. A deep scratch often comes from moving heavy objects across the floor, or… Read more

How to fix a chipped edge on a wood floor

How To Fix A Chipped Edge On Wood Flooring

February 28, 2018

A chipped edge on a wood flooring board can be unsightly and dangerous. Anyone walking across the floor could snag their socks, or end up… Read more

How To Fix A Long White Scratch On Wood Flooring

February 27, 2018

Few things stand out more than a long white scratch in a medium or dark prefinished wood floor. The urethane finishes that many prefinished flooring… Read more

wood floor touch ups

Fix the Board, Not the Floor: A guide to wood floor touch ups

February 26, 2018

“I want this floor replaced!” As a flooring professional – whether you work out of a showroom or your own truck – you know that… Read more

Trending in 2018

“What’s Trending In 2018?”

February 20, 2018

Grays, “Fixer Upper” farmhouse style, minimalist – just a few of the many trends right now when it comes to interior design. Forecasting trends in… Read more

A Story of Love and Trees

December 20, 2017

Today we’re going to tell a story that we have told before. It is a story dear to the heart of many of us at… Read more

Stop Squeaky Wood Floors by Using the Right Fastener

Stop Squeaky Wood Floors by Using the Right Fastener

November 16, 2017

If you’re involved in selling or installing hardwood floors, you have probably had to solve a “squeaky floor” problem for a customer. Nobody likes it… Read more

Wood Floor Moldings: Find the Perfect Match

October 25, 2017

Imagine this – you’ve just installed a gorgeous prefinished floor. Everything is looking great and your customer loves it. You start to install the moldings… Read more

Wood Floor Moisture and Acclimation Guide

August 30, 2017

Moisture issues can affect hardwood flooring at every part of the installation process, from acclimating your wood floors to doing repairs after an installation. To… Read more

When A Floor Doesn’t Stay Together

February 20, 2017

I love it when a floor goes together. Plank by plank, the steady beat of the mallet and boards snapping together and growing into a… Read more

Gap is not a 4-Letter Word

Gap is not a 4-Letter Word

February 6, 2017

Dents du bonheur is a French phrase for happy teeth – you know, the two front ones that have a gap. In parts of Africa it… Read more

Expanding On The 4 Types Of Gaps

Expanding on the 4 Types of Gaps

January 23, 2017

It’s a fact of life that things expand and contract… water, wood, and waistlines after the holidays. Your floor is no different and may decrease… Read more

Merry Christmas from The Master's Craft

The Floorman

December 23, 2016

If you look at someone’s hands, it tells you a lot about the work they do. You’ll come across hands that are lean and strong,… Read more

Squeaks Can Be Scary

Squeaks Can be Scary

October 31, 2016

It is a given in life that if you’re going to do something, do it right the first time and it will save you a… Read more

2 Easy Ways To Fix Your Squeaky Floors

2 Easy Ways to Fix Your Squeaky Floors

October 26, 2016

Tim Mc Cool, our technical director, shares a couple tricks of the trade when it comes to squeaky floors! Read more

How to Silence Four Types of Squeaky Floors

How to Silence the 4 Types of Squeaky Floors

October 17, 2016

For those of you who have stepped in an older home with wood floors, you’ve probably heard the squeaks. It can be quaint and charming,… Read more

Movement Is Why Your Floor Squeaks

Movement Is Why Your Floor Squeaks

October 10, 2016

Are your floors squeaking? They can be saying one of many things and it is always a good reminder to check the humidity levels in… Read more

5 Things Your Floor Says When It Squeaks

5 Things Your Floor Says When It Squeaks

October 3, 2016

It’s the moment we’ve been waiting for since that first triple digit day – fall! That glorious time when there’s a nip in the air,… Read more

Rubber Mallets and Engineered Wood Flooring

Rubber Mallets and Engineered Wood Flooring

August 24, 2016

I’ve recently handled a complaint regarding the uses of rubber mallets while installing engineered wood flooring. The dealer stated that it was industry standard to… Read more

Should I worry about Formaldehyde?

March 25, 2016

Recent news about the formaldehyde levels in laminate flooring have caused some to have more questions about what formaldehyde is, and whether or not it… Read more

The Slab Truth About Your Hardwood Floor

The Slab Truth

February 12, 2016

Even under the best conditions, there are few things more aggravating to a new homeowner than moisture problems in the home. Most consumers never really… Read more

A New Maple Court in Mineral Wells

February 1, 2016

Down in Texas there is a beautiful maple court where kids can hang out and learn to play and shoot some hoops. The vision for… Read more

Gaps Happen to Wood Flooring

Gaps Happen

January 29, 2016

Gaps happen, but what exactly is normal movement of wood and what isn’t? It is common to see gaps show up in wood flooring during… Read more

Troubleshooting Your Humidifier

Troubleshooting Your Humidifier

January 20, 2016

Maintaining your wood floors also means knowing a little about humidifier maintenance. Wine, cigars and wood: three very expensive items in your home that require… Read more

Fix the Dry: Getting the Right Humidifier for Your Hardwood Floor

Fix the Dry: Getting the Right Humidifier

January 13, 2016

If you haven’t noticed, the issue of relevant humidity (RH) is a big deal when it comes to wood flooring. When floors squeak and creak… Read more

Why should i buy a humidifier

Why Should I Buy A Humidifier?

November 17, 2015

In most areas of the U.S., it is just not possible to keep indoor relative humidity levels where they need to be for wood flooring… Read more

Winter is Near: Drier than the Sahara

Winter is Near: Drier than the Sahara

November 10, 2015

Last week I wrote about how the relative humidity of indoor air is affected by temperature, and that it is feasible for RH levels to… Read more

35 And Raining

35 and Raining

November 5, 2015

It’s 35 degrees outside and raining. That’s basically the most miserable weather scenario I can think of. Too warm to be snowing, too cold and… Read more

Winter is Near: Bring on the Heat!

Winter is Near: Bring on the Heat!

October 20, 2015

After six weeks of acclimation, a moisture reading of 6.5% after installation, I saw gaps in my new Sappy Ipe flooring – 12 hours after… Read more

Why Should I Buy A Humidifier for My Hardwood Floor?

Why a whole home humidifier is important for homes with wood flooring

October 15, 2015

We want to pass on a video from Aprilaire that explains how wood flooring failures can be prevented through moisture control. We are approaching the… Read more

Au Naturel

September 17, 2015

  According to the Merriam-Webster online, the definition of au naturel is, “in a natural state : without anything added.” There is certainly a growing… Read more

Why Wood for Your Floor?

Why Wood?

September 3, 2015

If you’ve been in the industry long enough, this will all be a primer on the basics of why you would want a wood floor.… Read more

Creating a Scandinavian Space

August 20, 2015

The style is reminiscent of fresh fallen snow or a bright spring day, clean and crisp, with simplicity in the forefront. It’s the style that… Read more

Your Floor Cleaning Guide

August 14, 2015

With proper care, wood floors can be beautiful, durable, and timeless. We always recommend following the manufacturer recommendations for cleaning and maintenance. We have also… Read more

Tried and True Interior Design Tricks

July 31, 2015

Whether you’re an installer, retailer or homeowner, interior design tricks play a huge role when deciding on a new floor for your home. The decisions… Read more

American Flag

Wood: The Material that Built a Nation

July 3, 2015

Many times when Independence Day rolls around, I stop and think about the beginning… a nation that craved freedom and how our forefathers fought long… Read more

Courtline Guides from the MFMA

Courtline Guides from the MFMA

July 2, 2015

Summer break is here and it is the time when our gym floor pros are busy installing, refinishing, and refreshing the floors that hosted many… Read more

Why Properly Dried Wood Flooring Is So Important

Why Properly Dried Wood Flooring is so Important

June 26, 2015

If you’re in the wood flooring industry, you’ve come to realize that the relationship between wood and water is important to pay close attention to.… Read more

A look at the industrial inspiration and design of Vintage Loft flooring

June 19, 2015

Real Wood Floors created Vintage Loft, a wide-plank, long board floor that will keep your home a rustic, warm, and timeless living space. Vintage Loft flooring features… Read more

A Look at Forest Sustainability

June 2, 2015

  It is probably apparent, but wood is one of our favorite natural resources. Having a wooden floor brings the warmth and coziness of nature… Read more

Wood and Color

Wood and Color

May 21, 2015

  You have un-painted wood in your home – I knew there was something I liked about you!  Well, I have plenty of wood tones in… Read more

Great tips on creating contracts for your flooring business

April 9, 2015

Here is a great post on the Hardwood Floors Magazine Contractor Blog with a video from Scott Avery on how to put together a good,… Read more

Dry Winter = Dry Floor

April 7, 2015

A dry winter (even if it snows a lot) will always cause a dry floor. Why does this happen? Wood is hygroscopic and seeks to… Read more

Watch a time-lapse video of an NCAA Championship court being built

April 3, 2015

Tomorrow, the NCAA® Men’s Basketball Final Four® games take place in Indianapolis and the final two teams will emerge from March Madness and play for… Read more

Formaldehyde

Formaldehyde: Fear, Facts, and Flooring

March 12, 2015

  As mentioned last week, as a result of the recent 60 Minutes report on laminate flooring sold by Lumber Liquidators, many people have had… Read more

Using the Right Moisture Meter

March 9, 2015

Anyone who has sold hardwood flooring for any period of time eventually asks this question: how do I choose the right moisture meter? With all… Read more

Formaldehyde

Formaldehyde levels in wood flooring

March 3, 2015

A lot of attention has been brought to formaldehyde levels in flooring over the past couple days. The 60 Minutes report on formaldehyde levels in… Read more

Out of stock: How port congestion is affecting the flooring industry

February 3, 2015

Have you tried to purchase something that was manufactured overseas in the past 6 months? If so, whether you have been looking to buy imported… Read more

What to do when you have a claim

January 29, 2015

Let’s face it, claims are one of the most difficult parts of selling flooring. There is no such thing as an easy and cheap flooring… Read more

Wood Flooring Acclimation 101

January 8, 2014

In our experience, when things go wrong on a wood flooring job it is usually related to moisture. The best way to avoid moisture related… Read more